Primarily Context-Based Podcast: Should I focus on a sales-led or a product-led growth approach?

We were excited to be the latest guest on The Pod's Primarily Context-Based podcast! Lewis discusses whether you should focus on a sales-led or product-led growth approach with Hywel Carver, Founder and CEO of Skiller Whale.

As you'd expect from episodes in this series, the answer seems to be 'it depends 🤔'. Lewis and Hywel discuss changing growth strategies, when that might be appropriate, and some of the factors to consider - including the type of product you have, the stage you're at, and level of product maturity.

Give it a listen! 🎧🐳